The 411 On Health Blueprints

We started this because we were sick of everyone's crap

[literally and figuratively]

WE'RE NOT HERE to play nice with wellness trends, diet dogma, or your mom’s essential oil upline.
WE'RE HERE because health got too damn complicated [and boring].

image.png

And because after 45+ combined years in the health and fitness world [as in: surviving the rise of keto, the fall of fat, the oat milk wars, and the never-ending war on carbs], we realized something:

People don’t need more advice.
They need a blueprint.

A step-by-step, easy-to-follow, this-actually-makes-sense plan that doesn’t make you cry into your $9 smoothie.

So we made it. Then we made more. Then we turned them into a low-cost, high-fun health hub for self-help nerds with no time, low tolerance for BS, and big dreams of feeling good without burning sage and cutting out joy.

Click to buyGrab Your Blueprint for $1

Meet the Founders

We're Sisters. Sorry In Advance

image.png

Introducing Coach CB

The one that races up mountains, often ends up in the er and still has time to coach you.

Cheryl is an online health coach, mountain bike racer, fat loss and performance expert, and the powerhouse behind Move Eat Play. She’s a mom to a busy track star son, never stops moving, and somehow makes it all look easy.

Cheryl hosts sold-out masterclasses, dials in macros for women across the globe, and still has time to make kombucha and sourdough that could bring a grown man to tears.

SHE'S THE CALM TO THE CHAOS, THE STRATEGY TO OUR SASS, AND THE REASON YOUR BLUEPRINT DOESN'T INCLUDE SOMETHING UNHINGED LIKE 'RAW EGG LIVER SHOTS AT SUNRISE.'

[Unless you want that. We can talk.]

Follow Cheryl
image.png

Introducing Jenny B

the capricorn who runs on systems, sarcasm, and asking better questions.

If you’ve ever DM’d us and received a meme, a pep talk, and a stool chart to help identify where your health is lagging, that was probably Jenny. She’s an organized AF Capricorn who will lovingly dismantle your entire worldview in the name of critical thinking.

Jenny will ask the hard questions, challenge the status quo, and have you questioning whether that third glass of water you drank today was actually clean. [Respectfully.]

With a background in holistic nutrition, homeopathic and herbal medicine, SHE'S OUR GO-TO FOR TURNING 5 HOURS OF RESEARCH INTO ONE BITE-SIZED VIDEO THAT MAKES YOU SAY, 'WAIT...WHY HAS NO ONE TOLD ME THIS BEFORE ?!'

Follow Jenny
HEALTH BLUEPRINTS

BUT SERIOUSLY

We made Health Blueprints because too many smart people were still feeling lost. Still searching. Still trying to connect the dots between symptoms, info overload, and the never-ending list of health hacks that fix absolutely nothing.

We don’t sell magic pills. We don’t do shame.

We build resources that are clear, tested, strategic, and fun to go through.

So if you’re ready for health info that makes sense, blueprints that break it down, and two sisters who love you enough to tell you when your magnesium supplement is trash...

Welcome Home, We're Happy You're Here!

Start your free trialVisit Our Wellness Lounge
image.png